New Branding Paradigms + Where You Waste Time in Your Business w— Pamela Barba
Pamela Barba works with individuals to create brands that reflect their authenticity. She does this through her skills in design, coaching and also teaching. In this episode we talk about her unique perspective coming from an immigrant, small business family and how it has shaped her ideas around branding strategy and activism.
we discuss
Pamela’s background growing up in a small business family in Ecuador
The shifting paradigm around how we talk about our work + who we are
What is the most important ingredient in branding
How important is loving what you do for your success
Why every project isn't about income
How fluidity is essential when you want to work for yourself
Safety as a prerequisite to creativity
What activism looks like for her
How we internalize our problems and make them isolated to us alone
Evolving practices around social media
How personal healing and transformation are related to your business
LINKS
If you enjoyed the episode, check out —
Episode w— Amelia Hruby
Episode w— Johanna Renoth
More about our guest —
Mentioned in the episode —
Quiet, book by Susan Cain
The Big Leap, book by Gay Hendricks
Tribal Wisdom for Business Ethics, book edited by Grace Ann Rosile
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We started this season reflecting on the house of the goddess, and now we end where we began — carrying water medicine and the wisdom of Her with us into the summer sun.